Swiss-Mexican J. Roberto Inderbitzin, founder of REFRAME Design Studio, sees technology as part of the ecosystem between people and innovation. His superpower is using the power of design to create products that exceed the requirements of the market, creating a competitive advantage for clients.

Based in Zurich, Roberto has worked with some of the world‘s leading brands and has been a member of the main jury of the Swiss Technology Awards.

A few projects include:

  • During COVID, created a special connector to relieve the pressure of protective masks. They’re made with 3D printing to enable demand-oriented production and avoid unnecessary stock.
  • Designed an e-car for the German company RIVA GmbH as an ideal city vehicle for local transport, based on an existing electric car chassis.
  • Helped the company Wildbiene + Partner AG execute the vision of safe pollination of food plants by wild bees. Optimized their existing “Bee Home,” making it attractive to the price-sensitive German and French markets.

Listen in on conversation between two creatives who think bigger and differently!