When The City of Bangor freighter departed Detroit with 248 new Chryslers and 6 new Whippets in the dead of winter, failure to account for the cars weighing less than traditional cargo contributed to a major shipwreck.
Innovation & creative thinking led to no lives being lost, and an epic salvage mission managed to save the cars – both huge feats.
In his book “Shipwrecked and Rescued,” Larry Jorgensen tells the story of how mistakes contributed to the wreck but creativity overcame massive challenges in saving the crew and cargo. I’ve long been captivated by the story of The City of Bangor, and am now struck by the business story that lies within.
This amazing story has many lessons that can be applied to any business. It shows just how dangerous taking things for granted can be and how innovation can overcome the seemingly impossible.
Larry has meticulously researched the story of this famous shipwreck and uncovered details that were previously unknown.
Also the author of “The Coca-Cola Trail,” Larry is a journalist with extensive experience in print (weekly, daily, and magazines), radio and television news (both writing and on-air) wire service, assignment, and freelance. He was previously a publisher/editor for a monthly publication.
Join us to learn more about this epic tale and the business stories behind it.
Connect with Larry and buy his books: https://shipwreckedandrescued.com/
